Blog

Marketing and Design For the Medical Industry

Every decision a designer makes influences the image of the company and communicates a specific message to their potential clients. This is one reason why at D4 we pride ourselves on our ability to target an audience. We take the time to understand what details must be included in your website design to best reach your clients and communicate in engaging ways.  An example of keeping the target audience can... [Give Me More!]
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Search Engine Optimization and Content Management Systems

Websites with content management systems are traditionally some of the best for SEO purposes. With a content management system you can quickly and easily create content that will help you rise in Google search rankings. In addition, we develop content management sites to automate some of the tedious tasks related to SEO. They also allow for a number of tags, keywords and titles to be easily edited for even greater... [Give Me More!]

Mobile Optimization and Your Google Ranking

Are You Mobile Optimized? Did you know that whether or not your website is mobile optimized determines how it ranks on Google? In February of this year Google stated that mobile optimization will indeed be a ranking factor. This change will affect mobile searches in all languages worldwide and will have a significant impact in search results. Consequently, any websites that are not mobile-friendly will be pushed down on search... [Give Me More!]
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The End of Internet Explorer and What it Means to the Business Owner

Microsoft has finally announced the end of Internet Explorer (IE). They are effectively ending support for users of Internet Explorer 8, 9 and 10, leaving only its most recent version 11. They released a patch encouraging users to upgrade to one of the company’s more recent browsers. The patch will deliver the last few bug fixes, as well as an “End of Life” notification telling users to upgrade to IE... [Give Me More!]

Custom Developed Websites Integrated With WordPress CMS

WordPress is the world’s most popular CMS, powering over 60 million websites and clients have been asking for it by name. Luckily we are WordPress development experts. In the hands of D4’s expert design team WordPress is able to accomplish much more than what’s offered in its basic format. We develop and integrate custom functionality that takes WordPress to a whole new level. Some examples are e-commerce integration, multi-channel sales... [Give Me More!]
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American Marketing Association VP of Technology

D4’s John Dunlap was recently added to the American Marketing Association (AMA) Board. Below is his member spotlight featured on the AMA website.   Why did you become involved in the AMA? Rachel Kingham (current President) said she would kill me if I didn’t join and I don’t take those kind of threats lightly. Actually Rachel is one of the nicest people I know; she’s a primary reason I became... [Give Me More!]

10 Years of Website Design and Development in Reno

Choose a job you love and you’ll never work a day in your life. That’s it, the recipe for career success and satisfaction that has motivated millions on inspirational posters and encouraging note cards. It’s been the topic of keynote speakers at graduation ceremonies and other motivational speakers; find a job you’re passionate about and your life will turn into one big tropical vacation…(insert record scratch sound effect here). Ok,... [Give Me More!]
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One Client’s E-Commerce Story – From Concept to Reality

Our process; it really can’t be summarized in a minute long video but we wanted to give a glimpse of how we work and what clients expect when they work with us. We’re a dedicated team of experts with experience and time-tested solutions that produce results. Results that build businesses, drive traffic and generate sales. This is the (summarized) story of one of our recent clients BitReplay.com and how we... [Give Me More!]

Post-Mobilegeddon: It’s not too late, but…

With much fan-fare, Google’s push for more mobile-friendly sites (dubbed Mobilegeddon) rolled out April 21,2015.  As the dust settles, we’ve learned some things about it’s immediate impact and how it is reshaping how new websites are being built. Here’s what you need to know (the quick and dirty). – Businesses lost (and are losing) search traffic by not being mobile-friendly. For certain queries, websites are ranking higher in phone/tablet searches than they... [Give Me More!]
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D4 Recognized for Nevada Sesquicentennial Work

D4 was recognized by the Nevada 150 Commission and Governor Brian Sandoval for our work throughout the Nevada Sesquicentennial Celebration. D4 designed, developed and maintained the website www.nevada150.org which served as the portal for the year long celebration informing Nevadan’s of events, projects, and other activities related to the Sesquicentennial. The website also featured stories submitted by Nevadan’s, live social media feeds showcasing images and posts from the public, and... [Give Me More!]

Tweets Now Appear in Mobile Google Searches

Google recently announced that search results on a mobile device will now bring up tweets related to the search. The new feature, which runs through the Google app for Android and iOS, allows viewers to look up tweets about trending topics or see the posts of a specific Twitter account. This is an excellent reason for you brand to be actively using Twitter. The first thing to note is that... [Give Me More!]
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Responsive Web Design

Responsive web design or mobile design has been a hot topic for some time, but it has recently become a “must-have” element for most modern websites. Not only does mobile optimization affect your Google search rankings, but it dramatically affects the end user experience for mobile users. We have all visited websites that completely fall to pieces when viewed on a tiny smart phone screen, and we have all accidentally... [Give Me More!]

Drawing Inspiration from Thailand

As a designer and artist, I constantly look to my surrounding environment for inspiration. Nature, architecture and social interaction are some of my favorite mediums from which to draw that inspiration, and it brings me great joy to see that reflected in my work. The developer in me, then would logically assume that in order to continue to push myself to create unique work, I need to explore new environments.... [Give Me More!]
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Mobile Optimization – It affects your Google ranking

There is growing buzz around Google’s latest announcement that starting April 21st mobile-friendliness will be a ranking signal in mobile searches. If your website isn’t mobile-friendly, look out; you may start dropping in the search rankings as soon as late April. So how do you determine if your website is mobile-friendly? According to Google it must meet the following criteria: Avoids software that is not common on mobile devices, like... [Give Me More!]

Tips and Etiquette for Business Holiday Cards

We’ve approached the holiday season which means it is time to start thinking about sending holiday cards to your clients and colleagues. Sending holiday greetings is a great way to show that you appreciate the people you do business with. Here are some quick tips and some etiquette to keep in mind. Mail your cards as early as possible, but not more than a week before Thanksgiving. Ideally, you want... [Give Me More!]
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Marketing to Specific Audiences

There are a number of choices a designer makes when developing a website. Every decision influences the image of the company and communicates a specific message to their potential clients. This is one reason why at D4 we pride ourselves on our ability to target an audience. We take the time to understand what details must be included in your website design to best reach your clients and communicate in... [Give Me More!]

D4 announces new Client- La Tierra

D4 is happy to introduce our new client La Tierra at Miramonte! La Tierra is a housing community built by local home builders, Ryder Homes,in North-East Sparks, Nevada. The housing provides modern amenities alongside gorgeous views of the city. As the houses go up and the community is built, we will be improving the Search Engine Optimization for La Tierra so more people can find their dream homes! We are... [Give Me More!]
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How to Send Us Your Content

As the client, you play a very important role in the development process. You know your business inside and out and it is this experience that will make your part in the design so valuable. During the design phase and into the building stages of designing the website, your designers will begin asking you for content. This includes text, imagery and/or video that accurately reflects your business.  In our experience,... [Give Me More!]

D4 Launches Heritage Collectibles Knives

D4 is proud to announce the launch of the Heritage Collectibles Knives website. We designed the website and integrated an e-commerce system so Heritage Collectibles can sell some of collectible knives in the world to their clients. Heritage collectibles specializes in top-of-the-line knives and firearms crafted by artists like Andre Thorburn, Chris Stell, David Yellowhorse, and William Henry.  Their knives are sure to please any knife collector as well as... [Give Me More!]
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D4 Launches The Law Offices of Jerry Carter

D4 recently launched the website for the law offices of Jerry Carter. We designed a gorgeous, eye-catching site and integrated it with WordPress for easy content management. Jerry Carter is an experienced practitioner of Nevada business law in the Reno area. He has been practicing law for over 21 years and is well versed in the Nevadan law landscape. His office is in Reno, Nevada and provides tailored and personal... [Give Me More!]

D4 Launches Lera Tiberini

D4 recently launched the Lera Tiberini website. We designed a logo for Lera Tiberini which we then applied to their branding collateral design when we created their business cards and letterheads. From there we designed a clean, cutting-edge website design to fit their motto, “Making the complex simple.” The new website design gives users a chance to get familiar with Lera Tiberini before ever stepping foot in the office. Lera... [Give Me More!]
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D4 Launches Susan Christopher

D4 is happy to announce the launch of Susan Christopher’s new e-commerce website. We designed her website to give the feeling of visiting one of her galleries and also kept it optimal by allowing users to view her work on any sized device. Susan Christopher works out of both L.A. and Reno drawing inspiration from any surrounding she finds herself in. Her abstract art is rich with color and texture... [Give Me More!]

Judge Chuck Weller

D4 Advanced Media is excited to announce that we have added  Judge Chuck Weller as our most recent client. Chuck Weller is a District Court Judge in the Family Division of the Second Judicial District Court, Department 11. He was first elected in 2004 and re-elected in 2010. Now, as he prepares to run again in 2014, we have been delegated the task of revamping the Judge Chuck Weller website... [Give Me More!]
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Logo redesign and vectorization

Logos are a big part of a brand and image for a company, which is often more important than the product they create or service they provide. Occasionally a company will come to us with a logo that was created long ago and, as time passed, the original logo files were lost or were never ‘future-proofed.’ Meaning that as the business grows, they are working with a quality of image... [Give Me More!]